The SimpleSMS think tank: Tips from a professional optician
Our guide series goes into the next round. Mr. Sattler from Optik Sattler in Knittelfeld provides you with many exciting tips for your SMS marketing.
PIC SMS
A picture is worth a thousand words, and PIC SMS allow you to send up to 10 pictures at once! Reinforcing your message and convincing potential customers has never been easier.
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Success with PIC SMS
Remember back when you were a child and used to look at beautiful picture books? Didn’t you wish you could enter those fabulous worlds that were presented to you? Most people feel that way. Even if they have long since grown up. With PIC SMS, you can appeal to your customers’ innate desire for visual beauty.
Here's how PIC SMS work
PIC SMS
New products, the latest fashion trends, the most delicious cocktails, the most beautiful vacation destinations: All great offers, which are much easier to sell alongside great images. PIC SMS make it possible – without extra effort.
When you send a PIC SMS, your customers receive a regular text message on their cell phones. Directly below the message, however, is a link that leads to an image gallery with up to 12 pictures – drawing them into your world. You can also add your company logo to increase your brand recognition and customer loyalty.
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What are the benefits of PIC SMS?
The greatest advantage of PIC SMS is the opening and click rate – which can’t be achieved by any other method. Over 99% of recipients open text messages within the first few minutes. The response rate is also significantly higher. Because mobile phones are always at hand.
There’s also the cost factor: You save the horrendous fees for ad placements (in addition to design costs), as well as postage and printing costs – all that on top of a much better response rate.
The only option that’s cheaper than SMS would be e-mail. But of course you’re aware of how many mails go straight to the spam folder or simply remain unopened …
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